Flexible Electronics News

Zebra Adopts Digimarc Barcode to Boost Front-of-Store Efficiency for Retailers

Zebra MP6000 in-counter scanners now detect Digimarc barcodes.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Digimarc Corporation announced that Zebra Technologies has enabled its MP6000 multi-plane bioptic imager to detect Digimarc barcodes, driving faster retail checkout.   Digimarc Barcodes, part of the Digimarc Discover platform, are not visible to consumers and can be incorporated into virtually any form of media, including product packaging, without taking space compared with traditional UPC barcodes or QR codes.   By deploying the Digimarc Embedded Software Development Kit (SDK), Zebra’s MP6...

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